Internet Marketing

The Big Reason Facebook Doesn’t Work for Small Businesses

It’s not because of bad ads or bad targeting or not knowing enough about the details of running ads. Although those can be reasons too. The big reason Facebook doesn’t work for small businesses is lack of action. Lack of attention. Ignoring it. It’s kind of a boring answer I know. But the reason I…

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Facebook for Small Business Owners

Facebook for Small Business Owners – Answers to Your Questions Does Facebook advertising work for small businesses? How much does it cost? Who can you target with Facebook ads? Do you need to use paid ads or just the free option? Do you have to keep updating your Facebook Page? How often to you have…

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Facebook Ads for Retail and Service Businesses

For Retail and/or Service businesses with local customers, in this article you’ll find some important tips on how to make Facebook ads work much better. Most Facebook Ads consultants are focused on helping larger businesses and online businesses with Facebook Ads. Not very many focus on helping the smaller retail and service businesses. The ones…

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Boost Post vs Facebook Ad – Which is Better?

Should you boost a post or create a Facebook Ad? I got this question at a class I taught yesterday. It’s a very common question. I know it’s a common question because I googled it and found a lot of results. A lot of people have been asking, and answering, the question. I’m also seeing…

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Does Facebook Advertising Work for Small Businesses?

A few months ago I wrote a post with almost exactly the same topic. In that post I talked about the difference between hiring a consultant to help or doing your Facebook ads yourself. It was also about tracking, or knowing if your Facebook advertising is working or not. In this post I’ll get more…

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The Best Way to Boost a Post on Facebook

The Boost Post Button It’s probably the most well known way to use Facebook advertising. Click the “boost post” button on your Facebook page and you can create an ad in a few steps. There are other blue buttons you can use to create ads too. Promote, Promote Local Business, Promote Website. All of these…

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Facebook for Retail Stores

Are you a retail store owner who’s interested in using Facebook to get more customers? Or maybe a service business like an attorney, chiropractor, or a contractor business? Would you like to attract local customers and clients using Facebook advertising? If so, you’re not alone. Millions of small businesses like retail stores, attorneys, and chiropractors…

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Is Facebook Advertising Worth It?

I was talking to a chiropractor this morning. He asked me if Facebook advertising is worth it? My answer was this: it depends on how you use it and what you expect from it. I explained that you usually don’t get sales directly from it but you can make connections and get referrals. Indirect sales.…

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Facebook Ads for Small Businesses

The featured picture on this article catches attention. Right? It’s different than most pictures you’ll see on Facebook. Being different and catching attention is the first part of what you need to succeed with Facebook Advertising. Using Facebook Ads for a small business is generally a wise thing to do. If done right it’s not…

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Facebook Ads for Real Estate Agents

Facebook Ads for Real Estate Agents can be a game changer. You can dominate your local area if you do this right. But it must be done correctly. It must be done in a way that most agents don’t do it. This really is pretty much the opposite of what most agents do. WHY YOU…

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